Skip to main content

More new perspectives for innovation

Recently posted at NextBillion.net, a post on the BRINQ Workshop:

"BRINQ is a venture based on a single powerful belief: The world's 4+ billion poor represent a huge untapped source of innovation! Among these billions are geniuses, innovators and entrepreneurs waiting to be discovered, local equivalents of Einstein, Edison, and Ford. Their strong and varied cultural perspectives mean a different way of looking at the world, a different way of solving problems, and a different type of innovation. When it comes to innovation, different is a must! Plus you'd be hard pressed to find a more entrepreneurial bunch with stronger incentives to succeed.

BRINQ seeks to sow and gather the innovations of the world’s "poor", focusing less on the traditional invention of technology and more on the innovation of utility, the novel and unexpected ways in which people use technology. Our primary focus is on innovation in toys and play (we ask the toy industry, Where are all the children?), but we also emphasize systems to enable and propagate all types of innovation."

The group is about to go to Kenya for a pilot to figure out how multinationals can collaborate with the poor to create new business opportunities. There are some cool ideas and thought on their blog...most recently innovating around business cards.

Comments

Post a Comment

Popular posts from this blog

Killer innovations

I just go this link from Anand Chhatpar , who was a co-op in the Concept Studio for a couple of summers while he was an undergraduate at the University of Wisconsin. Anand wrote: "The VP and CTO of HP, Phil McKinney, is an innovation guru and runs an insightful Podcast called Killer Innovations that you may want to check out: http://www.killerinnovations.com ." His most recent podcast includes reflections on the Role of Scifi in innovation, with a focus on Philip K. Dick. Of course Anand also sent the link to advertise himself--his compay BrainReactions was the subject of a recent podcast . BrainReactions brings together students to brainstorm on behalf of clients, bring in points of view that perhaps we oldsters (I'm not that old)! don't have. Although we work in interdisciplinary teams, and also include our customers in product development, I think it is interesting to think about being innovative in how we bring in new perspectives that force us to shift our para...
2 comments
Read more

Storytelling

A couple of years ago I organized a conference session on storytelling as a means to communicate anthropological findings in non-academic environments. Storytelling is central to anthropology as a discipline—not only do we all study some aspect of human story, the stories of the cultures we study are key to our understanding of them. Stories become mechanisms for collaboration and change, as well as carriers of history. But we don’t always stop to think about the stories we tell, even though anthropologists regularly use storytelling as a communication device. In order to be relevant in settings dominated by non-anthropologists, we must not only pass on the data we have gathered, but convey its importance and convince decision makers in business, design, development, public policy, environment, and a myriad of other fields. Constructing these stories involves editing and carefully choosing what to relay to our audience. Delivering the stories involves performance on many scal...
6 comments
Read more

Flat World

One of the next books on my list is Thomas Friedman's The World is Flat: A Brief History of the 21st Century . Friedman is a columnist with the New York Times who spent a lot of time last year in Bangalore. I read his columns while he was there, and some excerpts from the book. His overall thesis seems to be that since there are intelligent, skilled people throughout the world, and broadband has made global interconnectedness real, the skills needed to do almost any work can be found anywhere, and employed from anywhere. There is a message for those of us in the US about education and skill training, but I also think there are some exciting possibilities. Rather than worry about how jobs might go overseas, I like thinking about how we work collaboratively with colleagues around the world. For the last year, I have been working on a project with Dina Mehta of Explore Research and Consultancy in India. The flatness of the world has enabled my company to conduct a long term resear...
3 comments
Read more